Archive for 'Uncategorized'
Nail the Customer Development Manifesto to the Wall « Steve Blank
Posted on29. Mar, 2012 by Paul Marshall.
When Bob Dorf and I wrote the Startup Owners Manual we listed a series of Customer Development principles. I thought they might be worth enumerating here: A Startup Is a Temporary Organization Designed to Search for A Repeatable and Scalable Business Model There Are No Facts Inside Your Building, So Get Outside Pair Customer Development with Agile [...]
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Tim Cook…The Beginning Of His Reign
Posted on24. Feb, 2012 by Paul Marshall.
On January 21, 2009 Tim Cook did his first major presentation with SJ not at the helm. SJ had left on his first medical leave and the analysts predictably asked Tim how he would run the Company in this post Steve era. I love his response and include it in its entirety below (from Inside [...]
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Stay Start Up Hungry – Inside Apple – Chapter 4
Posted on22. Feb, 2012 by Paul Marshall.
For me, one of the best Chapters in the book… Adam uses many examples of how SJ (Steve Jobs) drilled culture and acceptable behavior through the ranks at Apple and describes his fight against the bureaucracy that tends to cripple and slow organizations as they grow. SJ was fervent in his fight to maintain a [...]
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@bfeld Review on @adamlashinsky Inside Apple
Posted on21. Feb, 2012 by Paul Marshall.
As I go through this series I am always interested in other people’s take on the book, insights and learnings. This weekend rockstar VC Brad Feld wrote a review I thought everyone should read. Brad is a massively knowledgable guy and for any of my readers who do not follow Brad I would highly recommend [...]
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More on Focus…
Posted on17. Feb, 2012 by Paul Marshall.
[editor note: This is a cross-post from Coconut Headsets] Author Rob May drills into what Focus really means to a start-up company and provides useful tips on how to focus and what it ‘really’ means to do that in a more tactical manner. Interesting perspective and good read… What Does It Really Mean To “Focus” [...]
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Focus Obsessively-Inside Apple-Chapter 3
Posted on17. Feb, 2012 by Paul Marshall.
Just say no!! NO to that extra feature…NO to that extra product…NO to anything that detracts you from designing, building and delivering the absolute BEST experience you can from your target customers. This takes discipline, focus and courage! This chapter focusses on explaining Apple’s mantra of focussing obsessively on every detail of every product that [...]
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A reminder from James Siminoff’s on Apple and Jobs
Posted on14. Feb, 2012 by Paul Marshall.
It is difficult not to read Inside Apple and have some emotion elicited…below is James’s take which is an important reminder that we have to operate within ourselves and who we are. In building our own companies and establishing culture and style it is important to remember that there are examples of success in all different [...]
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Embrace Secrecy-Inside Apple-Chapter 2
Posted on13. Feb, 2012 by Paul Marshall.
Adam describes secrecy at Apple in the context of Internal and External. Save it for Christmas Morning…no peeking!! External secrecy is fairly easy to understand and is well practiced by most (although NONE as good as Apple). The basic premise is captured perfectly by Matt Drance in his blog ‘Apple Outsider’: “The problem with talking [...]
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Seth’s Blog: People who know what they’re talking about…
Posted on11. Feb, 2012 by Paul Marshall.
« It’s never too late | Blog Home People who know what they’re talking about… Almost always talk like they know what they’re talking about. That’s why it pays to invest more time than you might imagine on the vocabulary, history and concepts of your industry. Insider language, terms of art, the ability to use [...]
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Thoughts On “Culture Eats Strategy For Lunch”
Posted on10. Feb, 2012 by Paul Marshall.
Yet another great article from Fast Company (@FastCompany). As I reflect on this article in light of the Apple series I am currently doing it poses a bit of a chicken and egg noodling in my head but principally I agree with the notion presented. Again, using Apple as an example of this thesis there [...]



